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Why Event Organizers Don’t Care About Hashtags

CO1.29

Chetan Walia's avatar
Chetan Walia
Sep 16, 2025
∙ Paid

A CO1 client of mine recently wanted to revive her public speaking career.

Her current lane? Motivation. Hashtags. Instagram quotes.

The problem? That lane is a dead end.

It’s the YouTube category

— oversaturated, low value, and easy to scroll past.

So we flipped it.

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