Visual Copywriting

CO1.15

Any Photographers Here?

In today’s world, you don’t even need a camera to create pictures anymore (AI can do it).

An old colleague and photographer (yes, I once was one too) asked me:

“Is there even a CO1 left in this business?”

At first, you’d imagine none — except perhaps excellence in craft. But no — there is. And when I said it out loud, I realised it’s barely being exploited.

This could be worth millions to a photographer, a writer, or a marketer…

CO1: Visual Copywriting