Private Research, Public Consequences

VERTICAL SPIKE RESEARCH ACCESS

Most people see outcomes. Very few ever see the thinking that produces them.

I’ve opened a private publication to share the research and frameworks behind Category of One positioning, Front-End Innovation, and Vertical Growth Spikes—

how demand is pulled,

how markets tilt, and

why some businesses create outsized results while others remain trapped in optimization.

This is not a newsletter or commentary stream. It’s a working research archive. If you want access to the thinking before it becomes visible in the market, you can request it here.