Not Leadership. Specificity Within Leadership.
CO1.3
Most coaches and consultants chase corporate contracts with big, vague buckets like leadership training. Clients sign, but delivery stalls out and pricing stays capped.
Here’s the 10x Price Trick: Strip.
When you strip your offer down to a bare, specific level, it suddenly commands a premium.
Instead of leadership, try: “I develop the #2 under each CXO so succession risk disappears.”
Instead of sales leadership, try: “I turn your salespeople into trusted client advisors.”
Aha. A narrow, specific result almost always sells for more than a broad, generic promise.
Build Your Own CO1 → If a spot is open, grab it here.
Work with me to Build Your CO1 — and the Revenue Foundation Beneath It. I don’t do cold calls — but reply, and we’ll speak soon.


